I’ve been doing this a long time and I can definitely help

I started designing websites when paisley backgrounds and animated gif rainbows were popular. And in 20+ years I’ve worked with some great clients. I learned everything from hand-coding HTML and custom theming WordPress to email marketing, A/B testing, conversion optimization, data analysis, and SEO.

From simple sites like this to high-converting landing pages, secure members-only sites, and complex HTML/CMS hybrids; I’ve built them all. And along the way I learned to optimize for speed & mobile-first delivery, fine tune the user experience, track down roadblocks to conversion and kick butt at Search Engine Optimization.

When you hire me you work directly with me. Not an account manager, intermediary or go-between: no excuses and no extra layers of cost-driving functionaries. I won’t farm work out to coding farms. If you have a problem I solve it.

While certifications and membership don’t necessarily confer proficiency, I believe they demonstrate curiosity and I am constantly learning something: from participating in MOOCs in subjects as varied as Predictive Analytics and The Ancient Greek Hero to certification as a Facebook Certified Media Planning Professional and others. I’m a member of the AIGA in New York (American Institute of Graphic Arts) and uxpa (User Experience Professional Association) as well as the American Nuclear Society. Certifications include Project Management Professional, UX Design, Google Analytics and various Adwords certifications, among many others.

And, while I have a substantial body of successful projects covering more than two decades of work in multiple, diverse industries, you won’t find them listed, published, or promoted. Why?

Because the solutions I created for other people and organizations probably have very little relevance to your product or project. Sure, they may both be eCommerce sites, but unless you’re selling a snazzy suitcase with integrated shelves, you won’t learn much looking at how I helped an inventor enter the very crowded luggage market. Or how my solution for a travel company helped more than double their revenue in two years.

My experience solving those problems may inform my recommendations (and our decisions) but they won’t map directly to solving your problems. Of course, you may need some assurance I’ve done remarkable work and we can go over a few projects when we chat. You’ll learn more about why some choices and gain a better understanding of how I might help you. Let’s talk about what you’re working on to see how I might help.

Discuss Your Project

Contact me to discuss your project

I’m happy to offer free website reviews. Just drop enough information into the form below and I’ll get back to you with suggestions for how you can improve the performance of your site. No strings attached.


Your info is 100% safe. I won’t share your email address with anyone. Ever.

You can also call me at (347) 560-0615.